I don’t know why, but it’s undeniably easier to believe something you hear in the middle of the night. “Sure,” you think, sitting in the lonely glow of your TV, probably drunk, “maybe I could lose 20 pounds a month by taking an herbal pill,” or “maybe I can keep food from slopping all over my chest when I eat.” So you give up the credit card digits, and 6 to 8 weeks later a package filled with disappointment arrives.
The claims made in these 12 infamous infomercials would, at minimum, raise skepticism—if not outright disbelief—during prime-time, but in the dead of the night, these silly, useless, and sometimes fraudulent products can seem like gifts from heaven. Or at least, they seemed that way to the millions of people who actually bought them.